Thursday, 11 September 2014

Task 4 Digipak Analyses



This Digipak here has a very serious mood to it. The dark colours and painted artistic effect add a lot of emotion to it, branding it as a serious album. The outline of the man playing an acoustic guitar also tells the audience this is going to be a singer/songwriter type of album. Furthermore the location this painting takes place is a quaint meadow with a stand alone tree, a location that is commonly associated with a lot of feeling and emotion.



This Digipak has an interesting layout different to other typical digipaks. Instead of folding out vertically it folds out from all side revealing close up shots of all the band members. The mood for this digipak would be serious like the last one though it adds colour making it more interesting. Each band member has a serious expression and is looking away from the camera making for a more mysterious digipak than an eye catching one.



This digipak greatly contrasts the others. It has a strong pink theme throughout making it immediately connectable to the female audience. It could also attract the male audience though with the close up on the cover and the male gaze that is shown on the banner.


From doing this task I have learn't a lot about how Digipaks are made. Its given me a good understanding of them should I make my own, Ive looked at the colour schemes, miss en scene and editing. This gives me a good idea of what techniques to use to match whatever artists I may be making a Digipak for and how to match there style.

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